A product title is the most concise and expensive copy on your site. It hits the search match, serves as the tab label, fills the shopping feed entry, and defines the line a buyer scans in a grid of forty. You get roughly seven words before the truncation decides the rest.
Writing them comes down to editing, not creativity. The writer has to decide what survives the truncation on the narrowest surface you sell through, then removes the rest without losing the search match.
Generic titles lose twice. On site search, they stack, so a buyer looking for a blue, two meter cable gets nine results that all begin with your brand. In a feed, they fail the attribute match, so that listing gets skipped. The solution is to place the distinguishing attribute where a scanning eye lands rather than where the template left room.
Models pad. When asked for a title, they return the brand along with three adjectives and a benefit clause that dies when truncated, leaving Acme Premium High Quality Durable on the shelf. They also create attributes: a color or capacity that sounds appealing and is not in your data.
We start from your feed export. The writer lays out which attributes vary by category, develops a title structure, and then writes titles while checking how each one truncates at sixty, seventy and a hundred and fifty characters.
Titles are sent as a spreadsheet linked to your product code or handle column, allowing you to import painlessly instead of running a project. If your store connects to Google Shopping, Amazon, or any channel with tighter limits, we provide the shortened version in a second column instead of allowing the channel to cut it for you.
One rate, whatever the format: $10 per 100 words. You are paying for the writer’s time and judgement, so the price scales with the words rather than with a package tier.
| Typical product title | Words | Writing | Fee (1%) | You pay |
|---|---|---|---|---|
| 25 titles | 300 | $30 | $0.30 | $30.30 |
| 100 titles | 1,200 | $120 | $1.20 | $121.20 |
| Full catalog pass, 400 titles | 4,800 | $480 | $4.80 | $484.80 |
The writer receives 100% of the writing price. Our 1% fee is added on top of it, and 0.5% is donated to tree planting. Full pricing breakdown.
Yes. Tell us the volume and cadence and we keep the same writer on the account so the voice stays consistent. The rate does not change with volume.
Ask on the contact page and a person will answer, usually the same working day. For a live order, reply to your confirmation email and it reaches whoever is handling it.
You can have both, and in many cases they are not the same string. The product name needs to fit a grid display and a cart line. The meta title has space for a qualifier such as size, compatibility, or the category term people actually search.
Then the useful work is creating the pattern, not the strings. The writer determines the order in which attributes are arranged, the connecting words for each category, and the manual exceptions, then provides rules your template can apply to thousands of products.
Completely. Copyright transfers to you on delivery, with no attribution requirement and no licence back to us. Nothing written for you is resold, repurposed or republished.
Reviews from completed, paid orders in this category.
The first pass of twelve product descriptions looked like a catalog from 1998! Stiff and very formulaic. Luckily, I sent back two examples of how we actually use customer language. That was on the money. I wish I would have slipped those examples into the initial brief.
The risk of doing the same order size again is all pages coming out as the same three sentences shuffled. These aren’t that. The tent category mentions set up time, the boot category mentions break in time. Somebody must have read the description about what we sell. The half percent we give to tree planting is something that works well for a company selling tents.
By the time October comes around, all Christmas gift guides have the same content. One of our guides features instructions on how to offer gift ideas to someone who is really hard to shop for, and customers seem to be sharing that one the most.
We do not ask you to take the no-AI promise on trust. Each draft is run through these platforms and the reports are attached to your delivery email.
Originality.aiAI detection + plagiarism
GPTZeroAI detection
TurnitinAI detection + similarity
CopyleaksAI detection + plagiarism
Winston AIAI detection
ZeroGPTAI detection
SaplingAI detection
Content at ScaleAI detection
Send the brief, get a human draft back within 3 days. No account, no subscription, no AI.
$10 per 100 words · all of it to the writer · 0.5% to trees