A case study is the only sales collateral where someone else did the convincing. Your customer had the problem, placed the call, and received the result. Your job is to get that account out of their mind and onto a page they will sign-off.
This is a conversation, not a questionnaire. The important stuff is usually in what almost didn’t make the cut. The thing they omitted is often the more interesting stuff like what was wrong in week three, internal arguments, the number their finance team actually sits up and takes notice about.
Two things can be equally true and only one of them is ok to publish. Which result is leading, how much of the customer’s internal chaos stays, and to what extent a statement needs a qualifier is a judgment call with a named account attached. Get it wrong and you lose the reference and the opportunity.
This customer has never interacted with a model, so it supplies filler information based on reasonable assumptions. Typical example case studies come in with a claimed thirty percent improvement, an anonymous quote, and no challenges, which is how paradoxically people tend to identify fake references.
Each narrative is based on an interview recorded at approximately forty minutes, and run with the individual who lived through the project. Rather than quote them and have them approve of it, we pull quotes. The fact checker and the customer check the story, and we hold the draft until both checks come back.
Nothing goes out to the public until the customer has viewed it. A draft is sent to the customer with every quote highlighted for them to review, with a list for each figure that needs to be signed and a list of statements that could be challenged by a competitor. Detector and originality reports are attached along with the email.
One rate, whatever the format: $10 per 100 words. You are paying for the writer’s time and judgement, so the price scales with the words rather than with a package tier.
| Typical case study | Words | Writing | Fee (1%) | You pay |
|---|---|---|---|---|
| Short | 800 | $80 | $0.80 | $80.80 |
| Standard | 1,500 | $150 | $1.50 | $151.50 |
| In-depth | 2,500 | $250 | $2.50 | $252.50 |
The writer receives 100% of the writing price. Our 1% fee is added on top of it, and 0.5% is donated to tree planting. Full pricing breakdown.
Yes — 2 rounds are included, for 14 days after delivery, handled by the writer who wrote the piece rather than by someone new to the brief.
Yes, by assigning someone who already knows the subject rather than someone who will research it overnight. If we do not have the right specialist available we will tell you rather than take the brief and hope.
Either works, but this interview is very worthwhile. With less than half an hour on a call, we can build the details and phrasing needed to make this piece credible. If the customer is not available to talk, we work from your notes and mark any details we were not able to verify ourselves.
This is common in both finance and healthcare. We communicate our findings by informing the recipient of a specified period of time we’re giving them in which they will receive a certain outcome. Otherwise, we remove account names and replace them with sector and size. An unnamed believable account is more interesting than a named one with an invented percentage.
Completely. Copyright transfers to you on delivery, with no attribution requirement and no licence back to us. Nothing written for you is resold, repurposed or republished.
Reviews from completed, paid orders in this category.
The writer sent me eleven questions before the client call and half of those were questions I would have never asked him. The finished case study begins with a number, which is the only part my sales team reads when case studies are shared.
For the first outline, they misunderstood the true essence of the customer story. They believe that the cost savings were the true “win.” In fact, it was the speed of the migration. A quick 15-minute phone call cleared that up, and the completed case study was excellent. I would factor in a call at the beginning in the future.
First draft was so brochure like, I had to say we sell to procurement teams, so we’re talking about people who are allergic to adjectives. The second draft was better because it used customer’s wording from the interview, which is what I actually wanted in the first place. Just one more round and we got it right.
We do not ask you to take the no-AI promise on trust. Each draft is run through these platforms and the reports are attached to your delivery email.
Originality.aiAI detection + plagiarism
GPTZeroAI detection
TurnitinAI detection + similarity
CopyleaksAI detection + plagiarism
Winston AIAI detection
ZeroGPTAI detection
SaplingAI detection
Content at ScaleAI detection
Send the brief, get a human draft back within 3 days. No account, no subscription, no AI.
$10 per 100 words · all of it to the writer · 0.5% to trees