A sales script consists of two parts. The other half belongs to the buyer. A script that doesn’t think about how the buyer will respond is just a monologue. They collapse at the first honest answer. Most of the scripts we are asked to fix have that problem.
The second constraint is the page itself. A rep is reading and listening, taking notes, and watching the CRM field, so anything more than a line will not get read when it’s needed. Layout is part of the writing process.
The questions are the most challenging part of a call. The first part of a good script is designing questions that allow you to find out what the buyer is thinking and what happens if the buyer decides to take no action. How the call is structured after this information is provided is the endpoint of the persuasion process. The second response should provide an answer from six options.
Generated scripts write a rep’s side of the conversation and produce only drafted opening statements. A rep is then left to answer completely unexpected questions resulting in them going off script. Objection handling incorporates a tiny amount of Boolean negation. Generated scripts don’t even attempt to write the buyer’s side of the conversation. You get polished opening paragraphs. The first totally unexpected response send the rep completely off script with absolutely no recourse.
We want to hear the good, the bad, and the ugly. Here’s the advantage of having a call recording service. We take note of rebuttals as soon as the buyer states the objection. We concede the true point first. No one likes a rebuttal that denies something that is clear and was said. A rebuttal that ignores the truth and denies something that is obvious loses the room.
Every branch has a corresponding ending steps and time on our calendar because after I follow up is where pipelines go to sit. We script booking calls, no thank you calls, and the emails salespeople send in a summary email format.
One rate, whatever the format: $10 per 100 words. You are paying for the writer’s time and judgement, so the price scales with the words rather than with a package tier.
| Typical sales script | Words | Writing | Fee (1%) | You pay |
|---|---|---|---|---|
| Short (3 min) | 450 | $45 | $0.45 | $45.45 |
| Standard (10 min) | 1,400 | $140 | $1.40 | $141.40 |
| Long (30 min) | 4,200 | $420 | $4.20 | $424.20 |
The writer receives 100% of the writing price. Our 1% fee is added on top of it, and 0.5% is donated to tree planting. Full pricing breakdown.
Every format is priced identically: $10 per 100 words plus a 1% platform fee. A 1,400-word sales script comes to $141.40. There is no research surcharge, no rush tier and no minimum retainer.
Up to 3 days. The writer has to read around the subject before writing it, so we quote honestly rather than promising an hour. If your deadline is tighter, say so in the brief and we will tell you before you pay whether we can meet it.
No. The best salespeople won’t follow a script. The script provides a structure that helps the salesperson to ask the right questions in the right order and prevents the salesperson from freezing in the face of an objection. Marked sections of the script indicate the specific language to be used, typically for the opening and the ask, and the rest of the script is intended to provide the general intent.
Up to a point. Some sections of the qualification stage can be shared, but the value stage usually cannot, as an operations lead and a finance lead would not be weighing the same risk. We prefer to write one script with a fork rather than two documents that nobody will maintain.
Completely. Copyright transfers to you on delivery, with no attribution requirement and no licence back to us. Nothing written for you is resold, repurposed or republished.
Reviews from completed, paid orders in this category.
I shared 4 discovery call recordings. The next version of the script had phrasing that our best sales rep says naturally, which means most of the team doesn’t have the normal eye rolls for a new script. That is the whole trick and most writers don’t bother.
The writer was able to successfully deliver the requested copy, but also took the time to point out that including nine form fields broke the promise within the headline. That’s not their job. They’re correct. We reduced it to four.
The writer sent me eleven questions before the client call and half of those were questions I would have never asked him. The finished case study begins with a number, which is the only part my sales team reads when case studies are shared.
We do not ask you to take the no-AI promise on trust. Each draft is run through these platforms and the reports are attached to your delivery email.
Originality.aiAI detection + plagiarism
GPTZeroAI detection
TurnitinAI detection + similarity
CopyleaksAI detection + plagiarism
Winston AIAI detection
ZeroGPTAI detection
SaplingAI detection
Content at ScaleAI detection
Send the brief, get a human draft back within 3 days. No account, no subscription, no AI.
$10 per 100 words · all of it to the writer · 0.5% to trees