A pillar page has to be the single most complete page on a particular topic, while also still being readable from start to finish. Those two objectives pull against each other, and length is the biggest reason that most pillar pages fail.
Three thousand words should only be employed with every section being warranted. This is the most demanding editing task in the content we create.
A pillar page has two avenues of generating organic traffic, which is what makes it a powerful page. The first is that it will rank for broader head terms that shorter pages cannot hold, and the second is that it will accrue internal link equity from supporting pages. The second avenue works quietly. This is why a good pillar page is usually the best page on the site two years later.
Generated text lacks new ideas long before the word limit is reached. Once the word count is approximately fifteen hundred, the model restates previous sections with synonyms. with pillar content, the promise is completeness, so that restatement is the failure.
Before we actually write, we meet to discuss the outline. Which sections are load-bearing, which are there out of habit, and what order a reader needs them in. Once that is settled, the writer drafts in passes rather than straight through, because a pillar written linearly always sags in the middle.
Keeping a long page natural is mainly about avoiding signaling. There aren’t any Teaser Headers to hold keyword variants, there aren’t truncated paragraphs that state the introduction in different terminology, and the internal links are placed where the reader would want them to be, not based on where the link count would dictate. Long pages read in an unnatural, forced way when they are padded.
One rate, whatever the format: $10 per 100 words. You are paying for the writer’s time and judgement, so the price scales with the words rather than with a package tier.
| Typical pillar page | Words | Writing | Fee (1%) | You pay |
|---|---|---|---|---|
| Short guide | 1,200 | $120 | $1.20 | $121.20 |
| Standard guide | 2,500 | $250 | $2.50 | $252.50 |
| Comprehensive guide | 5,000 | $500 | $5 | $505 |
The writer receives 100% of the writing price. Our 1% fee is added on top of it, and 0.5% is donated to tree planting. Full pricing breakdown.
Ask on the contact page and a person will answer, usually the same working day. For a live order, reply to your confirmation email and it reaches whoever is handling it.
Yes — 2 rounds are included, for 14 days after delivery, handled by the writer who wrote the piece rather than by someone new to the brief.
If you can identify eight or more worthy subtopics for individual pages, it is justified to develop a complete pillar for your parent subject. If you can identify only three, focus your effort on writing one strong article instead. The writer will tell you honestly which situation you are in.
Usually first, because it sets the boundaries and vocabulary for the supporting pieces. Also, it gives supporting pieces a reference point to link to. Some clients write two of the supporting pieces first to test the subject before they commit to the pillar.
Completely. Copyright transfers to you on delivery, with no attribution requirement and no licence back to us. Nothing written for you is resold, repurposed or republished.
Reviews from completed, paid orders in this category.
We approached the task of container security with a four thousand word framework that each section can be removed and used as a standalone piece. The writer included a proposal of eight supporting articles as part of the submission, unsolicited. We accepted six of those.
I got a rough draft for the pillar page that included suggested anchor text for all eight supporting articles that I mentioned briefly when I gave them the brief. I did not include that in the brief. That saved me two days of work.
The cluster map was very helpful and helped us rethink that section of the site. Of the six supporting articles, we would rate five of them as strong articles, and the one article seems to have run out of research. That one has been resent, and we noticed an improvement the second time that article was submitted.
We do not ask you to take the no-AI promise on trust. Each draft is run through these platforms and the reports are attached to your delivery email.
Originality.aiAI detection + plagiarism
GPTZeroAI detection
TurnitinAI detection + similarity
CopyleaksAI detection + plagiarism
Winston AIAI detection
ZeroGPTAI detection
SaplingAI detection
Content at ScaleAI detection
Send the brief, get a human draft back within 3 days. No account, no subscription, no AI.
$10 per 100 words · all of it to the writer · 0.5% to trees