Each iteration of the packaging copy is printed twenty thousand times before a single revision is possible. A typo in a web page incurs a minute in cost. A typo in a box means a run is lost.
So the process becomes more labor intensive and literal. The writer begins at the die line and accounts for characters within the space. The writer also accounts for the mandatory information in the same manner as other types of fixed information or space in the architecture.
On a shelf you have about three seconds and one panel. Persuasion is compression: the category word so nobody has to guess what it is, the one difference justifying the price, and the format or quantity. Everything else belongs on the back. Most failed packaging tries to say four things on the front.
A model misses all the mandatories and returns copy that runs forty percent over the space. It also drafts a claim that requires approval by a regulatory agency. No one notices this until we have artwork proofed, which is the most cost-prohibitive time to make changes.
Features on packaging often become icons. Benefits get one line behind the logo. The writer determines which features merit an icon and which should be stated, then writes to the space the designer has actually left using type size that a shopper can read from arm’s length.
We looked at a range on a shelf to see how the packaging/design worked. An example is, if one box says contains 12, the next says pack of 12 and the other says 12 pack, then the range looks assembled rather than designed. We use a naming sheet that we made covering quantity format, flavor or variant names, claim wording and the ordering of the back panel.
One rate, whatever the format: $10 per 100 words. You are paying for the writer’s time and judgement, so the price scales with the words rather than with a package tier.
| Typical packaging copy | Words | Writing | Fee (1%) | You pay |
|---|---|---|---|---|
| Single panel | 100 | $10 | $0.10 | $10.10 |
| Full carton, all panels | 300 | $30 | $0.30 | $30.30 |
| Product line, six items | 1,500 | $150 | $1.50 | $151.50 |
The writer receives 100% of the writing price. Our 1% fee is added on top of it, and 0.5% is donated to tree planting. Full pricing breakdown.
Yes. Tell us the volume and cadence and we keep the same writer on the account so the voice stays consistent. The rate does not change with volume.
Ask on the contact page and a person will answer, usually the same working day. For a live order, reply to your confirmation email and it reaches whoever is handling it.
We flag claims that frequently require our review and indicate how your evidence supports your claim. However, we are not a regulatory adviser. The labeling of food, cosmetics, supplements and toys is subject to regulations and your contact in this jurisdiction should approve your final label artwork.
Yes, that should speed things up a bit. The writer takes the die line, copies to counts per panel, and does one round of tightening once the text is placed within the layout. That round is usually taken from your allowed revisions.
Completely. Copyright transfers to you on delivery, with no attribution requirement and no licence back to us. Nothing written for you is resold, repurposed or republished.
Reviews from completed, paid orders in this category.
Re: Packaging The front panel is perfect. The back panel comes in at a clinic-like register that is a bit at odds with our label design. I sent the packaging, which I should have done first. The second version fit.
Sizing concerns came back addressed in very vague terms rather than our standard size guide because I had completely failed to attach it. As soon as I provided the guide the next step response came in early the following morning and it was spot on. Half the wait blame was on me.
In the brief, I said that the main reason for our returns was sizing confusion. The author asked to see the returns data in its entirety before getting started and then made sure to include a note on fit in each description. I guess whatever our returns are now, the copy will get a pass.
We do not ask you to take the no-AI promise on trust. Each draft is run through these platforms and the reports are attached to your delivery email.
Originality.aiAI detection + plagiarism
GPTZeroAI detection
TurnitinAI detection + similarity
CopyleaksAI detection + plagiarism
Winston AIAI detection
ZeroGPTAI detection
SaplingAI detection
Content at ScaleAI detection
Send the brief, get a human draft back within 3 days. No account, no subscription, no AI.
$10 per 100 words · all of it to the writer · 0.5% to trees