These are the emails people actually open. Someone seriously opens almost every password reset email. People hang on to receipts. They check a shipping status email multiple times throughout the day until they receive their package.
The copy is often whatever your developer input while setting up the template three years ago. It is your company’s only copy that every single customer sees, so it is odd to have it unedited.
Your attention is here so writing should be thorough rather than persuasive. Your one and only question is where is my order, did the payment go through, and how do I get back in? Each sentence that doesn’t answer your question is a barrier between a customer and the thing they need. In the end, it ends up being a support ticket.
Transactional copy generated by AI is still too verbose. Rather than give a number, it provides a long-winded explanation. A failed payment notification greets the reader with warmth. It gives an explanation, and buries the reset link deep within. This generates a surge in support tickets because people cannot find the reset link.
The writer works from my real templates to populate data they can actually provide, since copy referencing an order date a template cannot provide is pointless. We also include the states teams forget to mention: payment that failed, expired reset links, slipped deliveries, empty accounts.
This is your highest-attention slot which allows for a single, quiet line of marketing. Think of receipts and shipping notices, for example. Shove too hard and email becomes promotional, which in some areas redefines the rules that govern it.
One rate, whatever the format: $10 per 100 words. You are paying for the writer’s time and judgement, so the price scales with the words rather than with a package tier.
| Typical transactional email copy | Words | Writing | Fee (1%) | You pay |
|---|---|---|---|---|
| Single template | 100 | $10 | $0.10 | $10.10 |
| Core set of eight templates | 600 | $60 | $0.60 | $60.60 |
| Full library of twenty templates | 1,400 | $140 | $1.40 | $141.40 |
The writer receives 100% of the writing price. Our 1% fee is added on top of it, and 0.5% is donated to tree planting. Full pricing breakdown.
A named human writer with a background in this kind of work. No model drafts, outlines, edits or researches any part of it, and nothing is run through an AI humanizer. Every draft is checked against multiple detectors before it reaches you.
A named human writer with a background in this kind of work. No model drafts, outlines, edits or researches any part of it, and nothing is run through an AI humanizer. Every draft is checked against multiple detectors before it reaches you.
These are field names written the way your platform writes them, so a developer just needs to copy and paste them in. Let us know here if you’re using Liquid, Handlebars, or something else and this delivery can be done in your syntax.
We write the final text and clarify it according to requirements. Your counsel should draft the final version of the text. We have experience in drafting disclosures. However, we do not have expertise regarding your regulations.
Completely. Copyright transfers to you on delivery, with no attribution requirement and no licence back to us. Nothing written for you is resold, repurposed or republished.
Reviews from completed, paid orders in this category.
Sixty-two words including the signature. Our response rate went from something I would rather not admit to approximately one in nine. I requested three variants, and the shortest of the three won by a landslide.
I have my own newsletter publication most weeks. I send the hard ones to my colleagues. No one on my distribution list has noticed the change. Someone responded this week saying that they think that was my best one yet. It was a bit of a hard blow, cutting it loose.
There were no countdown timers. There was no artificial scarcity. I was confident you would come through with the first offer. I was right. Your second email just asks about the grind size, and that usually throws us off as well. Do the grind sizes cause any confusion? In order to refine the details in the next email, please answer whether or not you are confused about the difference between the 5 or 10 grind sizes. Thank you.
We do not ask you to take the no-AI promise on trust. Each draft is run through these platforms and the reports are attached to your delivery email.
Originality.aiAI detection + plagiarism
GPTZeroAI detection
TurnitinAI detection + similarity
CopyleaksAI detection + plagiarism
Winston AIAI detection
ZeroGPTAI detection
SaplingAI detection
Content at ScaleAI detection
Send the brief, get a human draft back within 3 days. No account, no subscription, no AI.
$10 per 100 words · all of it to the writer · 0.5% to trees